Tourism operators screen means to promote Moroccan tourism in Saudi arabia
Morocco-Saudi Arabia, Economics, 4/24/2003

Representatives of travel agencies and tourism operators working in Saudi Arabia and tourism Officials from Agadir (south Morocco) met Tuesday to screen the appropriate means to promote this city's destination in the Saudi market.

The meeting is part of a trip organized by the delegation of the Moroccan National Office of Tourism and RAM airliner's representation in Jeddah in collaboration with a Saudi tour operator.

Participants in this get-together underscored the weakness in the number of Saudi tourists in Morocco, asserting that the country annually attracts 33,000 Saudi tourists, i.e. 1 per cent out of the 4 million Saudis who travel abroad.

In the same regard, the meeting examined opportunities offered by Morocco's first sea resort to promote family tourism that is a promising niche in the Saudi market according to officials of travel agencies operating in Saudi Arabia who stressed the importance to build leisure infrastructures for children and make programs at attractive prices.

Representatives of travel agencies said they are ready to commercialize the destination of Morocco in Gulf markets to encourage inter-Arab tourism and make Arab states profit from tourism receipts.

Previous Stories:
  Saudi tour operators in Morocco shortly   (4/18/2003)
  Moroccan, Saudi businessmen sign cooperation accord   (1/27/2003)
  Moroccan-Saudi Business Council opens meeting   (1/14/2003)

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