Morocco wants to make of al-Jadida a tourism pole
Morocco, Economics, 3/28/2002

French daily Le monde on Wednesday ran a coverage on Morocco's efforts to make of Al-Jadida, a town located some 200 km south of Rabat, a major tourism center.

The town's mild climate and peaceful inhabitants make of Al-Jadida a suitable bound, the daily wrote.

The Oum Rabiaa river that runs across the city's neighborhood is the "small Nile of Morocco" and "its sacred water" needs to be respected, the daily writes.

The local authorities, however, will find it hard not to be overtaken by the ever-growing demands of the Casablanca, Madrid and Paris promoters, Le Monde says.

Noting that several hotels are projected to build on the coasts of Al-Jadida, the daily notes that the beaches of the town risk to be easy prey to pollution unless an ecological police is created.

The Atlantic coastal city exists since the Berber-Phoenician era and counts a rich architectural heritage dating back to the Portuguese occupation.

Previous Stories:
  Youssoufi at Monterrey economic development conference   (3/16/2002)
  Morocco launches promotion campaign in Germany   (3/15/2002)
  First regional investment centers in Morocco operational by July   (3/15/2002)

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